Social Media

Update your website and social media accounts at the sametime

There are many ways to integrate social media into your website. We offer software solutions that will run on your website, or a desktop app that automatically updates both your social media accounts and website at the sametime.

Connect your social media accounts to your website: This is one of the easiest ways to leverage your social strategy.
Connecting your social media accounts allows you to share social content on your site and display your social profiles for visitors
Add social icons: Once your social media accounts are connected, you’ll want to add social icons to your site to ensure that your site visitors can actually view and follow your social media accounts. Linking your social accounts to these icons enables your visitors to find you wherever you maintain a presence on the web
Make your content shareable: There are tools that will allow you to push content out from your site to your social media profiles.

Social media integration is one of the most powerful tools you can use to promote your website.

Social media presence

Creating a social media presence to promote your website is a great way to increase traffic and engagement with your brand. Here are some tips to help you build an effective social media presence: Set SMART goals:
Specific, Measurable, Achievable, Relevant, and Time-bound goals will help you focus your efforts and measure your success
Identify your audience: Knowing who your target audience is will help you create content that resonates with them.
Be human: Show the human side of your brand and engage with your audience in a genuine way.
Seek relationships, not just followers: Building relationships with your audience is more important than just increasing your follower count.
Create an editorial calendar: Plan out your content in advance to ensure consistency and relevance.
Automate the right way: Use automation tools to help you manage your social media accounts, but don’t rely on them too heavily.
Focus on helping over selling: Provide value to your audience by sharing helpful information and resources, rather than just promoting your products or services.
Optimize your accounts for engagement: Make sure your social media profiles are complete and up-to-date, and use features like hashtags and mentions to increase engagement.

delaware social media services and content management

delaware customized apps for your website

regular social media posts on weekly or monthly schedule

Social media is an important tool for businesses to connect with their audience and promote their brand. Having a strong social media presence with relevant and engaging content can help attract and retain customers. We offer a wide selection of services from custom header designs to weekly and monthly content posting options.

AI website Content creation and management

Don't fire your content creation manager for AI yet:

Many companies are using AI for content creation and management for thier websites and social media posts. However, it is important to note that search engines like Google and Bing prioritize high-quality content. It is only a matter of time before Google or Bing scans your website for AI generated content and lowers your page rankings as a result. Adding in a human touch to created articles is key to content creation and management.

Google advises publishers to produce helpful, people-first content that demonstrates expertise, experience, authoritativeness, and trustworthiness.

Using automation or AI strictly to manipulate rankings in search results is considered a violation of Google’s spam policies. However, not all use of automation and AI-generated content is considered spam. For example, publishers automate helpful content such as sports scores, weather forecasts, and transcripts.

In summary, the focus should be on the quality of the content rather than the production method. The content should be helpful, reliable, and people-first.